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Competencies
We provide practical, cost effective,
ethical strategic marketing research work involving:
 | Awareness studies
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| Benchmark Studies
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| Brand Image
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| Brand name recognition
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| Business Plan research
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| Change of venue surveys
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| Client satisfaction
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| Community attitudes
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| Competitor analysis
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| Concept testing
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| Corporate image
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| Customer profiles
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| Customer satisfaction
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| Design modification
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| Employee satisfaction
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| Issue identification
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| Litigation research
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| Market targets
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| Market trends
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| Member satisfaction
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| Message testing
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| Mock trials
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| Mystery shopping
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| New product appeal
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| Opportunities and Threats
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| Packaging
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| Panel studies
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| Patient Satisfaction
 | Medical patients
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| Psychiatric Patients
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| Political polling
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| Positioning development
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| Pricing
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| Pricing strategies
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| Public opinion data
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| Segmentation studies
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| Statistical analysis
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| Strategy recommendations
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| Strength and Weaknesses
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| Taste Testing
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| Tracking studies
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Research and Evaluation
Our research efforts include
short and long term research projects and evaluation studies.
Short
and Long Term Research
We can provide you with research
models that involve:
| Action Explorations
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| Case studies
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| Causal or Comparative Findings
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| Content Analysis
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| Correlation Studies
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| Descriptive Research
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| Developmental Research
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| Ethnographic Studies
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| Field studies
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| Focus Group Inquiry
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| Historical Scrutiny
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| Naturalistic Studies
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| Needs Assessment
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| Observational Investigations
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| Program Evaluation
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| Qualitative Evaluation
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| Quasi-Experimental Studies
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| Questionnaire Approaches
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| State of the Art Literature in
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| Business
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| Law
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| Medicine
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| Psychology
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| Psychosocial concerns
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| Survey Exploration
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| True Experimental Studies
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Research Process
We can provide assistance
with the entire or only part of the research process. We effectively work with:
| Needs Assessment
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| Program Planning
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| Training Requirements
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| Identifying and Setting Goals
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| Information Needs
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| Political viability
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| Strategic importance
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| Interest factors
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| Setting
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| Program variables
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| Outcome variables
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| Side effects
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| Negative
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| Positive
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| Judgment Factors
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| Costs factors
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| Intrinsic qualifications
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| Ranking the importance of the goals
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| Assessing the levels of performance
for each goal
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| Establishing a priority of goals
based on
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| Importance
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| Performance
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| Locating the Research Problem
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| Establishing Hypotheses
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| Reviewing the Literature
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| Sampling Decisions
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| Design Factors
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| Instrument Development
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| Measurement
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| Implementation
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| Progress
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| Analysis of the Data
| Computer Analysis
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| Data Processing
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| Interpreting results
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| Application of Results
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| Management plans
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| Outcome Evaluation
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For Strategic
Marketing Research Consultation or Services, Contact Us Now!
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